grasp
06/04/2012
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We are beginning to become aware of the fact that we are witnessing a change in paradigm, and while we mutate into a new condition still...
grasp
28/02/2012
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What is going on in the brand world? Why are we, consumers, falling out of love with brands? Why this disagreement? And why, against all...
grasp
13/01/2012
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It is usually said that we come to this world to fulfill three missions: plant a tree, have a child and write a book. Juan Hernández Aguir...
grasp
20/12/2011
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Christmas 2011. There goes another year. It is time to evaluate it.
What happened in 2011? What do we want to remember this year for?...
grasp
22/11/2011
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Interview with Xosé Ramil, ONGAWA's Communication Coordinator.
Why did you decide to create a new brand?
The name change...
grasp
11/10/2011
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They say you don’t fully understand something until you’re able to teach it clearly. Structure your ideas, think about what...
grasp
19/09/2011
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Asking our expert Anthony Shore
Q: Anthony, from your long experience, what is the best profile for a good namer? It's an...
grasp
17/06/2011
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As I promised, here comes a small summary of the workshop “How to create a brand in times of crisis”, held...