LeQuid’s Website

Texts, design, structure and brand

The texts were developed in congruence with the newly defined voice of the brand and its new identity.

The new structure of the website is developed around the vision for the brand: We care for you, is trilingual and contains a news blog.

The visual style is clean and simple. It only uses a photo of the water, the recurrent corporate element that conveys the quality of maximum adaptability, and quotes from the Brand Book relating to messages from the firm.